Ridgeline Consultants helps physicians, NPs and PAs plan, open and fill a direct primary care practice. We are a practicing DPC physician, not a management firm, and we price like it.
Most DPC doctors who struggle don't lack medical skill. They stall on pricing math, Medicare opt-out timing, a non-compete, or the first 100 members. Those are the parts we carry with you.
Advice comes from someone who signs the lease, sets the membership fee and answers the after-hours texts. Every template we hand you is in use in a live practice.
No franchise, no revenue share, no lock-in. You own every document, spreadsheet and login we build together.
DPC startups range from a few thousand dollars to six figures. We plan for the low end first and spend only where it brings members in the door.
Some DPC consultants quote $30,000 to $50,000. Our full six-month partnership is under $10,000, and the first conversation is free.
A typical Summit Partnership, week by week. Strategy and Basecamp clients take the same route at their own pace.
Your goals, finances and timeline. Local market scan: competing DPC and concierge practices, employer base, and realistic panel size for your hours.
Membership pricing by age band and family cap, a 36-month pro forma, startup budget, break-even member count and what you can pay yourself in month 12.
Entity and tax setup questions for your CPA, Medicare opt-out or non-participation timing, payer exits, non-compete review checklist, patient agreement, and your state's DPC statute.
EMR and membership billing, wholesale labs and in-office dispensing, phone and texting, space or micro-office, and the policies that keep your evenings yours.
Brand, website and Google profile, local search, a pre-launch waitlist, community talks, and an employer outreach playbook for small businesses.
Soft launch with founding members, workflow tune-up after the first 30 days, and a 90-day growth check against your pro forma.
Flat fees, published here. Every package starts with the same free discovery call so we can tell you honestly whether you need us at all.
For clinicians still deciding whether DPC fits their life and market.
or 2 payments of $1,800
For self-starters who want the full plan, then want to build it themselves.
or 3 payments of $3,300
For clinicians who want a guide beside them through opening day.
Bars scaled to $50,000. High-end figure reflects published commentary in the DPC community on what some consultants charge. We also recommend DPC Alliance Mastermind weekends and the annual DPC Summit; they pair well with any package.
Charlottesville, Virginia · Blue Ridge
“I built my own DPC practice from an empty lease. I want the next doctor to get there with fewer wrong turns.”
Dr. Matthew Johnson, DO is a board-certified family medicine physician and the owner of a membership-based direct primary care practice in Charlottesville, Virginia. Ridgeline grew out of the calls and coffees with colleagues asking how the practice got started.
Each engagement is led personally by Dr. Johnson. Legal and tax questions are coordinated with your own attorney and CPA; we prepare you to use their time well.
Not always. Many physicians launch with free resources, conferences and mentors. The discovery call is free so we can tell you if you are one of them. Clients hire us to save months, avoid expensive mistakes, and have someone accountable to their timeline.
Yes. We adjust the legal roadmap for your state's scope-of-practice and collaboration rules.
Yes. Sessions are by video and the legal roadmap is built for your state. We work alongside a local healthcare attorney for anything requiring legal advice.
No. We are clinicians and operators. We help you prepare the right questions and documents, and we coordinate with your attorney and CPA, who give the formal advice.
That's the Practice Conversion engagement. It adds a patient transition plan, payer exit sequencing and a cash-flow bridge for the switch.
If you decide within 14 days of starting Basecamp or Summit that it isn't a fit, we refund the unused portion. Trailhead fees credit toward a larger package for 60 days.
Tell us where you are in the decision. You'll leave the call with a clear next step, whether or not that involves us.
Fill out our 15-minute pre-call questionnaire so we can spend the call on your plans, not background.
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